De Bartolo G. Demographic Targeting. the Essential Role of Population Groups In Retail Marketing by James A. Pooler. Aldershot: Ashgate, 2002.: [Book Review]. GRF [Internet]. 2003 Jan. 1 [cited 2026 Oct. 29];23:179-82. Available from: https://grf.bgu.ac.il/index.php/grf/article/view/1937